Transforming Events, One Prop at a Time

Explore how Party Props Bahrain partnered with Freia Marketing to bring their event rental business to new heights. From building a vibrant digital presence to showcasing their unique props across social media, we helped them stand out in the competitive event industry and create unforgettable experiences for their clients.

Case Study: Elevating Party Props Bahrain’s Event Rental Business

Client Overview
Party Props Bahrain is a premier prop and event rental company offering a wide range of stylish and unique products to elevate any occasion. With a growing demand for creative and personalized event experiences in Bahrain, Party Props sought a stronger digital presence to reach new customers and showcase their expansive inventory.

The Challenge
When Party Props Bahrain first partnered with Freia Marketing, their online presence was underdeveloped, with limited engagement and visibility in a highly competitive event rental market. They wanted to stand out by showcasing their diverse collection of props and elevate their brand to become the go-to destination for event planners in the region.

Our Approach
To position Eye’d as a leading sunglass brand, we focused on:

  1. To transform Party Props Bahrain’s digital footprint, we implemented the following strategies:

    1. Branding and Visual Identity: Developed a cohesive, vibrant brand identity that resonated with the playful, elegant nature of event rentals.

    2. Content Creation: Produced high-quality, engaging content that displayed their props in real event settings, from weddings to corporate events.

    3. Social Media Strategy: Optimized their social media platforms with creative posts, customer testimonials, behind-the-scenes content, and event highlights to generate interest and inspire new bookings.

Results
Our work with Party Props Bahrain produced significant outcomes:

  • Follower Growth: Increased Instagram and Facebook followers by 30%, growing from 1,500 to over 6,000 engaged followers.

  • Engagement Boost: Achieved a 70% increase in engagement rates through interactive posts, live event showcases, and user-generated content.

  • Lead Generation: Recorded a 50% rise in direct inquiries via social media, website forms, and phone calls.

  • Brand Visibility: Elevated Party Props’ position as one of the leading event rental companies in Bahrain, solidifying their presence in the local market.

Conclusion
Through creative strategies and data-driven execution, Freia Marketing transformed Eye’d’s social media presence into a dynamic platform that reflects their brand ethos and drives tangible business results. As a trusted partner, we continue to help Eye’d shine brightly in the competitive eyewear market.